Selected to work together
Each essential is chosen to complement the routine.
Why it works
Each essential is chosen to complement the routine.
A practical group of core products in one considered selection.
Made in Australia for the care routines dogs have every day.
Bathing our beloved pets makes it challenging to find a dog shampoo and conditioner that effectively cleans without irritation. Our quality dog shampoo nourishes and softens the coat, and produces a rich and foamy lather without using sulphates.
It effectively cleans without stripping the natural oils on the epidermal layer. Plant-based, pH-balanced, free from sulphates, parabens, phthalates, artificial fillers, colours, fragrances and aroma chemicals.
Up to 30 washes per 250ml bottle mean a little goes a long way: a light, delicate herbal scent with a hint of citrus and floral tones. Suitable for all breeds, ages and skin types. Also includes our spray-on, leave-in conditioner.
Yes. They're ultra gentle and formulated specifically for dogs.
A normal, healthy adult dog should be bathed no more than once a fortnight. Over-bathing dogs, including those with sensitive skin can strip the natural oils that protect the skin and can lead to skin irritations and itching.
The Essential Dog standard
Considered essentials grouped to make the everyday routines you share with your dog easier to choose and easier to keep.
Our approachEssentials chosen to complement one practical care routine.
A simple way to bring considered care into everyday dog life.
A considered local standard since 2012.
A considered routine
A practical group of core products, selected to work together in the moments that make up everyday care.
Use each item as directed and build the routine around your dog’s individual needs.
The Essential Dog approach
Essential Dog began in Australia with a simple standard: make everyday dog care easier to choose and easier to use.
That same approach shapes each bundle—thoughtful essentials, grouped for the routines dogs actually have.
The Essential Dog standard
Simple care, selected with purpose.
Australian made and owned